This past October I posted a video time-lapse titled 3 Years At The same Place by Ramon. Today Ramon posted an alternative version of that video in the increasingly popular portrait orientation. This is the second video I found shot in portrait where the form actually serves a function and enhances the experience. The first being Enjoy 2011. I can’t decide whether shooting in portrait has any long lasting artistic merit or whether it is just a passing fad. I thought this might be an opportune moment to make a side by side comparison.
Most of the times it seems that shooting in portrait is a result of default camera phone settings or someone who is trying to be different for the sake of being different. However in this video the vertical nature of the main subject justifies the change in perspective. I am also really diggin’ the Polaroid effect, the vintage color treatment and the kinetic text. That being said everything about the original version with the exception of the landscape orientation feels more contemporary, and seeing more on the X axis as opposed to the Y axis (probably due to our familiarity with it both in real life and on screen) just feels less restricting. But don’t take my word for it, judge for yourself.