Top 3 Superbowl Commercials
Another NFL season has come to an end with the Green Bay Packers defeating the Pittsburgh Steelers 31 – 25. As a die hard Jets fan this Superbowl was particularly hard to watch since the Steelers defeated my Jets in the Championship round. As a result I found myself rooting against the Steelers as any good Jet fan would. The game was a good one, but somehow the FOX broadcasts made the entire experience seem less than Super. CBS is king when it comes to game analysis and putting the audience in the moment. In comparison FOX comes across as very hoakie. Maybe it is my Northeast bias.
Anyway for many of you out there the reason you watch the game isn’t the game itself, but the 2.6 million dollar 30 sec ads. Last year I listed my top three ads and I am at it again. I didn’t think this years batch was particularly good, and there doesn’t seem to be any instant classic candidates. But one did make me laugh out loud and there were a couple of movie trailers that got me really excited. So here they are. Like last year I listed my top 3 along with a rating in the categories of concept, photography & writing.
Enjoy
TreVZ
#3 Brisk Eminem : Concept 8 / Photography 6 / Writing/Editing 9 = 23
#2 Captain America “The First avenger”: Concept 8 / Photography 9 / Writing/Editing 7 = 24
#1 Bridgestone “Reply All” : Concept 9 / Photography 8 / Writing/Editing 9 = 26
Honorable mentions
Doritos “The Best Part” Concept 7 / Photography 6 / Writing/Editing 6 = 19
Skechers “Shape Up” Concept 6 / Photography 9 / Writing/Editing 5 = 20
Thor : Concept 6 / Photography 9 / Writing/Editing 7 = 22
Cowboys and Aliens: Concept 7 / Photography 9 / Writing/Editing 7 = 23
PRESS PAUSE – ian MOURIER
This is the best surf video I have ever watched which isn’t saying much since the most surf footage I have ever seen in one sitting is in the Lords of Dogtown documentary. Ian Mourier does a great job combining motion graphics, what looks like tilt shift photography(probably done in post) and magic bullet effects to make one rad surf video. My favorite part is the stuff shot in black and white at the beginning.
Enjoy
TreVz